A prominent business educator and strategist speculates that the development of a true global business culture is improbable in the current global economy.

Students demonstrating multicultural attire Photo: gradcollege.okstate.edu
The last few decades have given rise to not only a large measure of economic globalization, but also a great deal of cultural globalization. Around the world, one can walk through almost any major city and find the same name brands, music and cuisine. There is nothing that slams this truth home any harder than the image of a McDonald’s near St. Basil’s Cathedral in Moscow, or within a stone’s throw of the ancient temples of Angkor Wat in Cambodia.
However, the concept of a “global culture” or even a “global business culture” continues to elude us. This argument is effectually debated in an intriguing blog post by Maury Peiperl, Professor of Leadership and Strategic Change at IMD in Lausanne, Switzerland. Continue reading “Is A Global Business Culture Just A Pipe Dream?” »

